Monday, 24 October 2011

Filming Schedule

So here is the filming schedule that I have come up with:


Thursday 27th October - Film all the scenes at my house and in my bedroom.

Thursday 3rd November - Film 2nd classroom scene during lesson 5 (free period) at school
Then the following week I shall film the other classroom scene and additional shots for the prologue (e.g. the running down the stairs shots). Date is still undecided.

I'll probably start editing as soon as I have some footage to edit. Ideally I'd like to have finished editing by the end of November/early December.

Wednesday, 19 October 2011

Rough draft of final project

Below is a video of my first draft for my music video. It does not have any music over it, but it you can kind of get an idea of what is happening in it.

The video does not include every scene in the video, as I realised after filming but you can tell what is going to happen in the final project. Plus it does not have any sound because the music wouldn't sync with the video well.

Doing this has made me realise how much I actually need to film in order to make the music video look effective. Plus, I need to think thoroughly about the various shots I need to include, although I am pleased with the shot I've got already and the locations. They are effective and identifiable to teenage girls, my target audience.

The costumes I'm considering are that the girl is wearing dark clothing and the conscience is wearing the same light clothing throughout the video. The continuity link between them will probably be their hair, make up and a leather jacket. The leather jacket is to show the branding of the artist, who usually wears that kind of clothing.

Wednesday, 5 October 2011

Textual analysis of existing text

http://www.youtube.com/watch?v=n1bcQMCZ5gU


Camera work:
In the music video for Perfect by Pink, there are a variation in shots. The different shots help to explore into more depth the emotion of the character and the song. For example, there is a low angled shot as the girl carves words into the toilet cubicle wall. It shows her annoyance with the "skinny b**tches" outside the cubicle.

A low angled shot has been used again when the girl is cutting her hair. We see it fall to the ground and then their is a mid shot of her smiling. This indicates a new beginning for the girl, which we then get to see in the music video.

There is also some panning shots when the flashbacks are presented on the walls, which I personally like because it's a bit less harsh than loads of cuts. Particularly seeing how the pace of the song isn't very fast.

Editing:
The editing helps to separate the flashbacks from the rest of the video. The flashbacks have been set in a sepia tone, whereas the present day is in a normal tone. Some of the flashbacks are also presented on the walls of the room Pink is singing in.

Again, there isn't a fast sequence of cuts (thanks to the flashbacks on the wall), which compliments the pace of the song. It is still quite fast in some places but not like MTV cutting.

Mise en scene:
Generally (appart from when the mother picks the girls clothes for her), the girls clothing is consistently dark and a bit scruffy. Her make up is also dark, especially around the eyes, and her hair is the same dark colour throughout the video.

During the childhood years, her room is quite bright with hints of pink. There are also paints stands in them. As she gets older though, the rooms we she her in are bland with dark lighting in them. One thing that stays cosistent though is her love for art, as we see her through the video drawing and painting.

There is also a prop used throughout the whole video, which is a teddy bear. It has been with the girl since she was little and in the end, she gives it to her little girl saying "you are perfect to me."



Music Video Questionnaire - Results

So overall, I collected results from 22 people. Here are there age ranges and genders:
In my survey, I collected quantitative data. Here are the questions I asked and the responses given:

These results show that music videos are still a popular form of media, especially with young people. However, the way we view them is clearly changing.
People like the music video to be related to the song. If it doesn't, then people become confused and may instantly dislike the song. However, they don't have a preference when it comes to the tone of a music video. I'm guessing as long as it is good quality music video, it doesn't really matter.

Majority of people think that the pace of the video should be in sync with the pace of the song. Too fast or too slow may again instantly put people off the video or even the song and artist. I will have to consider this when creating my video as the song goes at a medium pace. They also like the idea of a hidden moral in the music video. This is good as my music video has a hidden moral, which is that you should think of yourself as perfect and not let the bullies get you down.

As well as collecting quantitative data, I also collected qualitative data in my survey by asking what were peoples favourite/least favourite music videos and why. Here are the general reasons I was given:

Favourite video:
  • Good location
  • Humourous storyline
  • Awesome dancing
  • Beautiful cinematograhy
  • Shows emotion
  • Makes you think
  • Highlights current issues
  • Good props
  • Interesting theme that relates to the lyrics
Least favourite video:
  • Lame visual effects in the background
  • Innappropriate and crude
  • Over the top
  • Too weird
  • Overrated
  • Just dancing-boring after a while
  • Just hate the song!
This has helped me see what generally people like and dislike. I therefore will take all of these answers into consideration when I am creating my music video.

Saturday, 1 October 2011

Target audience

The target audience of my media project would be teenage girls.  They are probably from the socio-economic groups of B, C1 or C2. They're also most likely to be school students too, hense why one of the main locations is a school. 


Plus, the storyline will be relatable to teenage girls because, in this day and age, there a large proportion of teenage girls who feel insecure about the way they look. This song is about feeling perfect, so therefore it will relatable to teenage girls, even empowering. 

Of course due to the penumbra effect, we cannot presume that all of the audience will fit into these categories. For example, teenage boys may also like my music video as well.