Sunday, 26 June 2011

Early music videos



In todays lesson, we looked at an early music video, 'Tell Him' by The Exciters. As far as we know, it's probably one of the first promo music videos. It was surprising to see some conventions in the music video that are still around today. These conventions included:

Young women on screen
Some choreography
Singing to camera
Lip Syncing
Tracking shot and a pan away shot

However, there are some aspects that are a bit dated now such as:

The choreography (it's too simple)
Lip syncing wasn't as good as it would be today
Location was at a zoo
Animals were put on screen for a variation of shots
Song itself is dated

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